Toronto Tempo

Brand Identity
The Toronto Tempo is Canada’s first WNBA team, and they truly invited their community to help bring the team home. I was selected to help brand the team and shape the overall look and feel for the launch. Tempo speaks to the playing the game at our own unique pace, and doing so with confidence. We wanted it to speak to Canadians as a whole and not just Toronto. Forever grateful to help bring the W to Canada. 

* Under Construction
melissa zeta — designer